Fantastic content marketing case – Statoil Retail and Fuel

Statoil in cooperation with the creative agency SMFB came up with the fantastic idea of the „Real Precision“ where the Finnish Juha-Pekka Perämäki an operator of 8 ton excavator prepares and feeds an hot dog to a friend of his. Statoil Real Precision Content Marketing Case Study is a real good sample of how to do content marketing.